# Opportunity Size&#x20;

### **Stablecoin Opportunity**:&#x20;

Stablecoins have demonstrated clear product-market fit and are experiencing rapid market growth. Yet, over 90% of stablecoins today offer no yield, revealing a major opportunity for yield-generating alternatives.

<figure><img src="https://823232485-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F2zoNNeuTiTLUlQohidES%2Fuploads%2FIWuuZ2bffbb6P5loEH0b%2FStablecoin%C2%A0market%C2%A0.png?alt=media&#x26;token=47a2e366-5f3d-493d-b322-d00c64e71b8f" alt=""><figcaption><p>Stablecoin Market Projection</p></figcaption></figure>

### **Emerging Trends**

Innovative stablecoins like Ethena’s USDe, Usual’s USD0, and Elixir’s deUSD have collectively amassed $9 billion in TVL since February 2024. Their accelerated adoption highlights growing demand for stablecoins that go beyond price stability—delivering yield and composability in DeFi.&#x20;

### **Coinshift Targets**

Coinshift is strategically positioned to capture value within this evolving landscape and has set ambitious targets for csUSDL:

* **Market Capture:** Reach 0.1% of the projected $16 trillion stablecoin market by 2030.
* **AUM Goal:** Achieve $16 billion in assets under management for csUSDL by 2030.
