# Opportunity Size 

### **Stablecoin Opportunity**: 

Stablecoins have demonstrated clear product-market fit and are experiencing rapid market growth. Yet, over 90% of stablecoins today offer no yield, revealing a major opportunity for yield-generating alternatives.

<figure><img src="/files/zbOtqO4YJZujUmX21Ivf" alt=""><figcaption><p>Stablecoin Market Projection</p></figcaption></figure>

### **Emerging Trends**

Innovative stablecoins like Ethena’s USDe, Usual’s USD0, and Elixir’s deUSD have collectively amassed $9 billion in TVL since February 2024. Their accelerated adoption highlights growing demand for stablecoins that go beyond price stability—delivering yield and composability in DeFi.&#x20;

### **Coinshift Targets**

Coinshift is strategically positioned to capture value within this evolving landscape and has set ambitious targets for csUSDL:

* **Market Capture:** Reach 0.1% of the projected $16 trillion stablecoin market by 2030.
* **AUM Goal:** Achieve $16 billion in assets under management for csUSDL by 2030.


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